Fiona took her first steps in Web Analytics working as Head of Back-Office & IT Applications Manager at Capital & Finance, in the asset management sector. She ended up working as Web Developer after the merger with Bank Delen.
Fiona then moved on to Telenet, working as a Web Analyst for the e-services department, managing and developing Web Analytics activities. The yellow brick road was paved. She successfully launched herself as a freelance Web Analytics ninja, developing and implementing web analytics strategies and frameworks, providing valuable business insights and helping businesses to improve the efficiency of their online activities.
Passionate about Web Analytics, Fiona spontaneously shares her experience and views on Web Analytics with others through training sessions and the online blog of this website. Give her your stats and your data to shape into actionnable information, and you will live happily ever after.
LinkedIn : www.linkedin.be/FionaDeBrabanter
